TV and radio

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Attempts to feature on TV and radio stations are likely to be more successful once your group is well-established, has successfully gained press coverage in newspapers, networked to raise its profile and made connections. In any case, you have nothing to lose by simply approaching broadcasters and offering to be a guest! Carry out an internet search and contact your group’s network to find relevant contacts, and give it a go.

Case Studies
Country: Ireland

The Drombane Upperchurch Energy Team (DUET) is a community-led retrofit project developed in 2011 by Drombane Village Group. The project emerged from a community initiative which sought to stimulate economic activity within the parishes of Drombane and Upperchurch. DUET has received a great deal of radio and TV coverage through being an exemplary community retrofit initiative, recognised through national competitions such as the Ace Awards. Winning such awards has increased their exposure and helped to gather momentum in receiving media coverage. The coverage has mainly focussed on the story behind DUET: why the initiative was originally conceived, how it was formed and structured, and what measures have been implemented. This coverage has engaged the communities as with each passing year more and more homes sign up to energy upgrades. In the three years since its conception, the community has upgraded around 25% of the local housing stock, whereas just 16% of the national housing stock has been upgraded in 5 years. The absolute number of homes signing up is getting larger and larger every year.

Country: UK

Brighton Energy Co-operative has gained TV coverage on ITV news about the installation of their community-owned solar panels on the roofs of buildings at a local port, and on BBC South Today about their first share offer. Their chairman has also featured on Radio Free Brighton, a local community radio station, talking about their share scheme, co-operative renewable energy, energy bills and the future for green energy.