Launch event with a follow up drop-in

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Country: 
UK

Dingwall Wind Co-op's launch event was well planned with an evening event followed by a drop-in the next day. The venue (Dingwall Auction Mart) is well known to local people, and important in the farming community. The Mart also has its own wind turbine so has an existing connection with renewables. Presentations and running order were shared and agreed well before the meeting and promotional printing was all carried out in good time. Directors visited the venue ahead of time. The evening event was a tight, 1hr long launch with short and clear presentations from directors, technology providers and advisors. A good deal of time was set aside for people's questions and opportunity to speak informally was provided before and after the speakers. Share offer documents were available on the night. The drop-in session was held the next morning at the same venue, alongside the normal activities at the Mart. Most of the directors and support staff were on hand to have one-to-one conversations with people considering joinign the Co-op. A number of people who had attended the launch returned to the drop-in, having read the share document - with questions and in some cases cheques.