Active social media presence

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Brighton Energy Co-operative recognise social media channels to be a powerful tool for community engagement. They recommend posting at least once or twice per week and setting up your browser to automatically log you in so that you can be in and out in a few seconds. In order to increase the number of milestones they post about, they set a series of smaller incremental targets, rather than one big overall target, for activities such as fundraising. By posting updates when targets are set, nearly reached and achieved, they find they have lots of updates to communicate! They also recommend using the hashtag #communityenergy to link in with the wider growing movement.

Source: Community-Led Photovoltaic Initiatives action pack